Lead response
Capture, qualify, route, reply, book
Shorter time to first contactBILL RYAN CABRAL · AUTOMATION BUILDER
I build the full path from trigger to handoff: logic, CRM, AI, alerts, failure recovery and documentation. Zapier, n8n, GoHighLevel, or the stack you already use.
ONE OPERATOR. Process map, build, test, documentation and handoff.
Zapier · n8n · GoHighLevel · monday CRM · OpenAI · Retell AIBROAD RANGE. STRICT OUTCOME.
Capture, qualify, route, reply, book
Shorter time to first contactProposals, pipelines, reminders, follow-up
Less admin between interest and closeOnboarding, files, tasks, approvals, alerts
A clean start for the client and teamScrape, enrich, segment, launch, track
Usable prospect data in the right placeTranscribe, draft, review, repurpose, publish
More output from each source assetChat, email, voice, classification, handoff
AI handles the repeatable work with an exitHOW I WORK
You get one person responsible for the map, build, pressure test and handoff.
I capture the trigger, decisions, data, owners and expected finish. Screen recordings and rough notes work.
We define the success condition, human checkpoints and exceptions before the workflow touches production.
I test duplicates, missing fields, API errors, replies, retries and owner handoffs. The happy path is only the first test.
I use clear names, document the workflow and show your team where to check status, edit logic and recover a failed run.
SELECTED BUILDS
Each example shows the business outcome first, then the tools carrying the work.
Faster turnaround while the opportunity is warm.
Sales receives the lead, context and next action.
Fewer missed setup tasks across the handoff.
Outreach starts with usable CRM data.
Fewer status checks across creative delivery.
More publishable content from each recording.SHIP DISCIPLINE
Shipping products to the App Store trained me to test edge cases, manage releases and finish the work users never see. Two of them run on their own product sites.
Bloop reads the bill, date, reply or link inside a screenshot and gives it a next step — an event, a reminder, a note — before it disappears into the camera roll.
Why I built itI take screenshots to remember things, then never open them again. Bloop is the fix I wanted for my own camera roll.
Pressly turns EPUBs, PDFs, pasted text and saved web articles into a paced RSVP stream. Set 270 to 700 words per minute and slow down whenever the text asks for it.
Why I built itI wanted to move through long PDFs and articles without my attention sliding off the page — so I built the reader I kept wishing existed.
YOUR NEXT AUTOMATION
Send the current process, tools and target result. I’ll tell you the first build I would ship and what it needs to survive.